Season 1 of Luv U premiered on February 19, 2012.

Feature story about Camille, Whitney, Apil, JB, Rocky and Boom. The group faces dilemmas in their relationships with friends and families as well as at school but together they work together and overcome these.

Season 2 of Luv U premiered on June 16, 2013.

Features stories about Shirley, Lexie, Patty, Marj, Archie, Drake and Benj as newbies in the Lamberto Uy Villarama University. The season focuses not only on love but also the struggles and dilemmas of modern-day Filipino teenagers face such as bullying, friendship fall-outs, a first break-up, studying difficulties, family acceptance and other real-life high school issues.