The 2011 MTV Video Music Awards took place on August 28, at Nokia Theatre in Los Angeles, honoring the best music videos from the previous year. On July 20, the nominees were announced. Katy Perry received the most nominations this year at ten, followed by Adele, and Kanye West, who were both tied at seven. A Britney Spears tribute was held, consisting of adult and children dancers alike, they wore costumes based on the music videos of Spears. Hamish Hamilton directed the show.

he 2012 MTV Video Music Awards, hosted by Kevin Hart, took place on Thursday, September 6, 2012, honoring the best music videos from the previous year. The awards were broadcast from the Staples Center arena at L.A. Live in Downtown Los Angeles. Nominations were announced on July 31, 2012. Rihanna and Drake were the most nominated artists that year with five nominations apiece, followed by Katy Perry and Beyoncé, who received four.

The 2013 MTV Video Music Awards were held on August 25, 2013, at the Barclays Center in Brooklyn, New York. Marking the 30th installment of the award show, they were the first to be held in New York City not to use a venue within the borough of Manhattan. Nominations were announced on July 17, 2013.