Lavon’s big plans of making BlueBell a Spring Break destination hits a roadblock when the competing town tries to lure the partiers away. With the help of Ruby Jeffries, Lavon creates a competition that is bound to attract some attention. Eager to join in some much-deserved fun, Zoe agrees to give partying a try with Jonah, but seeing them together makes George jealous. Wade and Lemon decide to compete in Lavon’s contest in order to win the grand prize to buy the Rammer Jammer, which they have learned is for sale. Meanwhile, Brick has been acting odd and when everyone begins to notice they force him to seek treatment.

Zoe and Lemon seem to find some common ground and turn to each other for some much needed girlfriend advice. Wade is excited to take Vivian out for a nice night out, but when her ex-husband begins texting her, Wade becomes suspicious of her exes’ true intentions. Lavon has the opportunity to bid to have the County Fair in BlueBell, but he loses focus when learns that AnnaBeth is now dating. Meanwhile, Magnolia concocts a plan to get Brick away from his house to throw a party.